blogs

WordPress Wednesday: Shareaholic

July 18, 2012 By Marjorie

If you know me, you know I’m a WordPress fan. I love everything about them — the user-friendliness of the site, the bajillion options to customize your website without having to know a single bit of code, the free plugins, the SEO-friendly platform — seriously, what’s not to like? So I thought I’d start a [...]

Filed Under: Blogging, Facebook, SEO, Social Bookmarking, social media, social media marketing, Twitter, Websites Tagged With: blogging, blogs, business blogs, content creation, corporate blogs, Facebook, Google +, internet marketing, online marketing, SEO, social media, social media marketing, Twitter, website design

SEO for Blogging: What You Need to Know, Part 2

July 9, 2012 By Marjorie

In my last post, I covered such scintillating SEO topics as alt-txt, meta data, and the importance of self-hosting your blog. All of these elements are fairly basic, and you may have already implemented them on your blog, but it never hurts to check your meta data and alt tags, for example, every now and [...]

Filed Under: Blogging, copywriting, SEO, Writing Tagged With: blogging, blogs, business blogs, content creation, copywriting, corporate blogs, internet marketing, online marketing, SEO, writing

SEO for Blogging: What You Need to Know, Part 1

July 7, 2012 By Marjorie

With all the hoopla surrounding social media, Facebook’s IPO, LinkedIn’s growth, and Pinterest’s phenomenal explosion as a social media force to be reckoned with, it’s easy to forget that the humble blog is still one of the best social media tools out there, particularly from an SEO perspective. It’s more than just the [very important!] [...]

Filed Under: Uncategorized Tagged With: blogging, blogs, business blogs, content creation, copywriting, corporate blogs, internet marketing, online marketing, SEO, writing

Is good writing required for successful social media?

July 3, 2012 By Marjorie

No. Great writing? Absolutely. Duh.

Filed Under: Blogging, copywriting, General Marketing, social media, social media marketing, Writing Tagged With: blogging, blogs, business blogs, content creation, copywriting, corporate blogs, internet marketing, online marketing, social media, social media marketing, writing

How to Create a Blog People Will Actually Read

April 11, 2012 By Marjorie

Our team had a great quarterly marketing meeting with one of our clients yesterday, and during our part of the presentation, the CEO commended us on the successful launch of their blog. He admitted that he originally didn’t harbor much hope for it, thinking that it was just one more marketing tool among an already [...]

Filed Under: Blogging, SEO, Social Bookmarking, social media, social media marketing, Websites, Writing Tagged With: blogging, blogs, business blogs, content creation, corporate blogs, SEO, social media marketing, writing

Effective SEO: Get a Chance at the Top (SERPs)

January 13, 2012 By Thomma

Studies have shown that when people who are looking for products and services plug search terms into Google, they’re most likely to click on links that appear on the first page of results. What does this mean for your small business? It means, in a nutshell, search engine optimization (SEO). People who hear about your [...]

Filed Under: Blogging, SEO, Small Business, Websites Tagged With: blogging, blogs, business blogs, content creation, corporate blogs, SEO, Small Business, website design

Maximize Your Social Media Presence and Your Time

December 2, 2011 By Thomma

Social media gives small businesses unprecedented opportunities to build dialogues with people and engage with customers and prospects wherever they might be. Sure enough, growing numbers of small businesses are leveraging social media to grow their companies via blogging, social networking sites, or a combination of the above. If you don’t plan wisely, however, social [...]

Filed Under: Blogging, Facebook, General Marketing, Google +, Small Business, social media, social media marketing, Time Management, Twitter Tagged With: blogging, blogs, business blogs, content creation, Facebook, internet marketing, marketing, Networking, online marketing, Small Business, social media, social media marketing, time management, Twitter

Efficient Business Blogging: Time Saving Tips

November 16, 2011 By Thomma

One of the best social media tools you can leverage to grow your business is a blog. By means of a blog, you can write about all kinds of topics that pertain to your field, thereby educating customers and prospects and positioning your business as a reliable source of information. You can also engage people [...]

Filed Under: Blogging, customer service, General Marketing, Small Business, social media, social media marketing, Time Management Tagged With: blogging, blogs, business blogs, content creation, corporate blogs, internet marketing, marketing, online marketing, Small Business, social media, social media marketing, time management

Long-Term Social Media Engagement: Keeping Your Audience Interested

November 7, 2011 By Thomma

When businesses leverage social media – whether blogs, networking sites, or social bookmarking – they’re opening windows of opportunity to connect with customers and prospects and network with other businesses. But the only realistic way these goals can be realized and turned into a meaningful return on investment (ROI) is to commit to long-term social [...]

Filed Under: Blogging, customer service, Facebook, General Marketing, Small Business, social media, social media marketing, Twitter, Websites Tagged With: blogging, blogs, business blogs, content creation, customer service, Facebook, internet marketing, marketing, online marketing, Small Business, social media, social media marketing, website design

Promotional Activities on Social Media

October 7, 2011 By Thomma

Social media channels lend themselves well to creativity in marketing. As long as your ideas fit within state law and a channel’s terms of service (TOS), the sky’s the limit. Promotional activities on social media work on multiple levels: they serve specific business goals, they build the online voice of your business, and they give [...]

Filed Under: Blogging, Email Marketing, Facebook, General Marketing, Small Business, Social Bookmarking, social media, social media marketing, Twitter Tagged With: blogging, blogs, business blogs, content creation, corporate blogs, Email Marketing, Facebook, internet marketing, marketing, online marketing, Small Business, social media, social media marketing, Twitter