Customers vs. Brands: Who Wins?

I completely missed this story since it happened in the middle of the big Christmas rush, but I wanted to comment on it anyway because it illustrates so painfully and so perfectly just how much has changed in the world of consumer advertising and branding, and how companies still have so much to learn about […]

Let’s Just Agree to Ditch the Word “Disrupt” Once and For All

You can’t attend a conference, read an article, participate in a forum discussion, or have a conversation with someone in the digital marketing/emerging media industry without using this word. “Disruptive” technologies. “Disruptive thinking.” “Digital disruption.” And lest we forget, there’s even a whole series of conferences boasting this word as its title. Forget about the […]

Beware the Promises of So-Called Reputation Management Firms

By now many of you may have already heard the news coming out of New York. In essence, the state attorney general’s office yesterday announced that 19 so-called “reputation management” and SEO companies operating in that state agreed to “cease their practice of writing fake online reviews for businesses and to pay more than $350,000 […]

ODesk ebook Offers Advice for Entrepreneurs Focused on Growth

Regular readers of this blog know that I’m a big oDesk fan, and why not? I grew my online marketing and consulting partly by leveraging the oDesk marketplace, getting gigs writing blogs and managing clients’ social media. Now, I’m on the other side of that marketplace as a hiring manager/employer, and I love oDesk even […]

Expensify: The Perfect Financial App for Busy Entrepreneurs

I haven’t done a software or app review in awhile, and it’s a shame because I rely on so many amazing ones to help me run my business without spending too much time, well, running my business. One of my all-time favorite apps — and one I use on a daily basis and which has […]

Best of the Social Web: Week of July 7, 2013

Some light reading for your weekend! I collect some of the best blog posts of the week related to entrepreneurship, running a small business, and digital marketing for entrepreneurs and small business owners. Russia Reportedly Goes Retro to Keep Kremlin Secrets While this isn’t really a “social” article, it is an article about how communications […]

Best of the Social Web: Week of June 30, 2013

Some light reading for your weekend! I’ll be collecting some of the best blog posts of the week related to entrepreneurship, running a small business, and digital marketing for entrepreneurs and small business owners. 3 Reasons Women Should Pitch Their Startups More Often Great, short article on why pitching your business doesn’t have to be […]

How to Build a World-Class Team Without Leaving the House

Okay, I do leave the house on occasion, but as any entrepreneur/business owner can tell you, running a business can easily take over days, weeks, months of your life. If you run a virtual business, the danger of being overwhelmed by work is even more acute, since it can be so darn difficult to demarcate […]

Networking and Social Media for Small Business

I love networking. That’s right, I’ll admit it — going to Chamber events at 7:30 in the morning, gladhanding with fellow business colleagues, and even listening to pitches and presentations by other business owners to the group, all of these actually appeal to the social side of me. I’m quite the introvert, but as a […]

Lessons in Entrepreneurship: Why we work in the cloud

It’s been a crazy few months, not least because we’ve been busy retooling our services, bringing on new clients, in addition to working with the clients we currently have. We faced some setbacks in 2012, not the least of which was a partnership that turned out to be not-so-beneficial to us, so we’re reviewing what […]

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