According to the Nielsen Group, “recommendations from personal acquaintances or opinions posted by consumers online are the most trusted forms of advertising”. Personal bloggers such as “mommy bloggers” are one of the strongest source of influence for women (who have 80% of the purchasing power in the U.S.) — more powerful than corporate web sites [...]
Welcome to readers of The WM Freelance Writers Connection!
September 27, 2010 By
Many thanks to Nancy Strauss for the kind opportunity to share my story of writing, blogging and launching a full-fledged social media and digital marketing company on TheWMFreelanceConnection.com. The site offers great resources for freelance writers as well as those who dream about becoming a freelance writer, including job postings, lots of tips and advice, [...]
Women, let’s get better at networking!
July 14, 2010 By
If there’s one thing that really makes me cringe, it’s hearing a woman business owner mention somewhere in her introduction that she “doesn’t want to make a lot of money/be a millionaire/rule the world,” that for some reason the only reason she’s in business is to “have fun/help her family make ends meet/get free products.” [...]